“Smartphone innovation has always been at the core of Sony Mobile engineers’ design philosophy,” says Sony
The Sony Xperia XZ3 is approaching quickly, that’s why Sony has taken its official blog to talk about its history of innovation in smartphones. They emphasized a number of areas in which he was the first on the market.
“Smartphone innovation has always been at the heart of Sony Mobile’s engineering design philosophy, but you probably do not realize how much functionality Xperia users take for granted were the first to change the way we use our phones.” Sony’s mobile team writes.
Now, it’s confirmed by Sony that the Xperia XZ3 will be the world’s first 5G smartphone.
Sony wants to get back to the game. The presentation continues to outline the key issues that Sony wants to address, in addition to mentioning the 5G technology and the Xperia together on the same slide.
Xperia fans will no doubt be aware of Sony’s recent lack of improvement in its Xperia range. Historically, phones were popular not only for their design, but also for their cameras, battery life and relatively intact versions of Android.
But then the producers, including Samsung, Apple and Huawei, reduced the frames of their phones, giving the owners of phones bigger screens in smaller bodies and Sony did not follow the trend, leaving their phones – including Xperia XZ Premium 2017 – viewed positively embarrassing in comparison.
Many people expect that it’s going to be corrected when Sony announced its Xperia XZ2 in February 2018, but unfortunately, while the bezels were reduced, they were still large in size compared to other competing phones. And with this, it’s still not sure if this phone would win over people.
So, what does this mean for Xperia users who are expecting to see Sony regain its former glory?
First of all, Sony will not abandon the smartphone business. In their presentation, he repeated one thing, he said in an earnings call in April: it is about staying on the phone business to develop 5G technology.
Secondly, Sony knows that it must improve. They included it in one of their slides.
And third, there are two other slides in the presentation that describe Sony’s ambitions. In one, the company explains where it wants to “improve product offerings” in its smartphone business. These areas include design, camera, battery, audio, screen and wireless data transmission.
Put it all together and there seems to be a Sony Xperia 5G smartphone with a completely new design and an improved camera, battery life, audio and screen in progress. Something very exciting.
This is something that must be taken into consideration at the Mobile World Congress in February, next year, when both Sony and Samsung traditionally announce their flagship phones.
Aside from all of this, let’s know some of Sony’s 5G Xperia XZ3’s latest rumors and leaks
It’s not like the Xperia XZ2 was a bad phone, but when you compare it with what rivals offer for the same money, or in some cases, with less, it’s hard to get excited about Sony’s current flagship phone.
Sony has great potential in mobile devices, with long experience in the market and a great deal of excellent technology at your disposal. In recent years, however, he has not been able to find the right combination of functions, form and function to bring out his smartphones in the crowd.
The hope is that the Sony Xperia XZ3 can finally move away from the traditional “Sony look” that has been used in recent years, making the brand stand out.
The rumors about the Xperia XZ3 slowly begin to appear online. In fact, a specific store that are also waiting for the phone’s release says that the XZ3 has a Snapdragon 845 chipset, 6GB RAM, a 5.7 inch 1080 x 2160 screen, a 64GB of memory, a microSD card slot, a battery of 3,240mAh, a rear camera of 19MP and 12MP and a 13 MP front camera.
The list adds that the phone supports Qi wireless charging and is similar to the Xperia XZ2 size, but is a little thinner with a thickness of 10.1 mm and a little lighter. It does not give a weight, but XZ2 is 198g, so it should be smaller if needed.
Expected Release Date
The first group to be officially announced will be the Samsung Galaxy S10, the Huawei P30 and the P30 Pro. The flagship phone Galaxy S is usually updated every year at the Mobile World Congress, held in Barcelona at the end of February of each year. Huawei announced the P20 Pro in the same event in 2018, although it did not officially present the phone until almost a month later, on March 27th.
So, if Sony will offer another world’s first, this time in the form of a 5G smartphone, they’ll have to present its 5G Xperia by the end of February 2019. So buckle up, and wait for this super smartphone from Sony!