In response to rising demand, leading Australian online consumer business; iCoverLover launched its Creative Branded Merchandise Division.
This organic growth was the result of the success of its retail consumer business, as well as the rising requests directed at iCoverLover by Australian companies searching for a locally based supplier of relevant, cost efficient, quality branded merchandise.
iCoverLover holds direct and personal relationships with offshore manufacturers who have wide and varied product lines, customisation facilities and large scale factories.
The company provides clients with personalised 360-degree corporate branding solutions by overseeing the individual campaign process all the way from the design consulting stage through to proofing, specific product sourcing, development and production. As well as the management all aspects of freight, import, customs and delivery. Clients range from small businesses to large corporations within the finance, technology, fashion, FMCG and media sectors.
Co-Founder Lana Hopkins explained the company’s niche offering; “Our aim is to work closely with individual clients, truly understand their business needs and barriers via an effective briefing and uncovering process. This allows us to provide creative branded merchandise solutions which are relevant, quality, cost efficient and timely. Our retail business initially started out as a smart-phone, tablet and related accessories business, which we have expanded to a holistic branded merchandise portfolio, the sky is the limit for us. For example, we are currently working with clients on a variety of complex campaign specific briefs, ranging from iPad cases requiring technology components and branded merchandise for large consumer loyalty programs.”
“With Christmas just around the corner there has been a strong interest from clients looking for relevant branded gifts for their staff and clients.” Lana Hopkins said.